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Top : Customer Loyalty and Retention Strategies : Page 2: It's much less costly to generate customer loyalty and RETAIN customers than to spend marketing money to attract new customers. Here you'll find discussions of approaches to customer retention and customer loyalty.

Articles:

Customer Service Hangs Up - by Washington Post
Sprint Nextel is disconnecting service to about 1,000 subscribers who call customer service excessively, company spokeswoman Roni Singleton said. The terminated contracts represent a tiny fraction of Sprint's 53 million subscribers, and it's the first time the Reston company has used the measure. (Added: 13-Jul-2007 Hits: 107 )


Do customers have higher customer service expectations now as compared to twenty years ago? - by Robert Bacal
It's true that customer expectations about customer service have increased and the bar has been raised. Learn about it here. (Added: 21-Oct-2006 Hits: 126 )


Value Propositions - by na
Responding quickly to customer choices, Bovet and Martha argue, requires a new approach to business design -- a strategic model that revolves around the creation of "value nets." Over the past year, the two men have studied 30 companies with products that range from office furniture to footwear, from auto insurance to cement. Their conclusion: The combination of demanding customers and Web-enabled business models is making the old supply chain obsolete -- and is creating something far more compelling. (Added: 12-Jul-2005 Hits: 391 )


Ten Tips for Long-Term Client Retention - by n a
Attracting and retaining clients is essential to the success of any business. Long-term clients are likely to feel more satisfied, are more likely to refer others, and are more likely to purchase additional products and services from you. Here are 10 solid strategies for retaining your long-term customers and making sure your new customers stick around. (Added: 7-Mar-2006 Hits: 295 )


Ascent Of Loyalty: Why Trust Really Matters > November 2001 - by Jim Taylor and Scott Dinsdale
So if you're a business-technology executive wondering how the heck you're going to help your company make it through the current turbulence, you'd better know this: A strong market position these days requires a stable, loyal body of customers. Rather than committing too many resources to attracting newer, more-costly, and less-stable customers, smart companies will turn their attention to their best customers. And the most fundamental concept to reinforce with those customers? Build on a foundation of trust. (Added: 16-Jun-2005 Hits: 284 )


Top 12 Ways You Can Over-Deliver Value To Your Clients - by Kevin Lawrence
Many business owners ask themselves how to over-deliver and thereby, ensuring high levels of customer retention and referrals? Here's twevle answers to that always present question, in the form of a "Top 12 Ways You Can Over-Deliver Value To Your Clients" list: (Added: 13-Feb-2006 Hits: 368 )


Pages Updated On: 28-Jan-2008 - 18:26:07





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