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Top : Customer Satisfaction Issues and Strategies: Customer satisfaction is the key to customer loyalty and retention. Here you will find tips, hints, techniques, etc to increase customer satisfaction and evaluate your customers' levels of satisfaction.
Articles:Getting to " Very Satisfied" - by Fast CompanyLewis and Brzykcy, fortysomething sisters with otherwise normal lives as a training consultant and a management consultant, respectively, in suburban Illinois, decided to channel their own mounting dissatisfaction as customers into a full-flung survey of almost 500 retailers. At home-improvement stores, gas stations, and fast-food restaurants, the sisters shopped, spent money, and took careful notes. And after a three-month, admittedly unscientific $5,000 spree, the duo came to this sad conclusion: Only 3% of their store visits had left them "very satisfied." (Added: 22-Jun-2005 Hits: 386 ) Handling Customer Complaints - by Tom Reeher This article will help your organization make customer complaints more visible, thus ensuring a higher quality of customer satisfaction. Learn what your organization should do to this end. Also learn how to implement this process. (Added: 15-Feb-2006 Hits: 308 ) Customer Experience Management vs. Customer Relationship Management - by Leigh Duncan Whether you agree or disagree with the perceptions of CRM or the assertions about CEM, there's good news: Support for broad strategy and integrated customer experience planning is growing. Operational environments are maturing. Organizations are becoming more open to customer-centric transformation. (Added: 1-Feb-2006 Hits: 217 ) Marketing Challenge: How to Sell Services - by Meryl K. Evans, Hank Stroll Learn to think like your customers and understand their specific problems. Then go beyond your competitors' current offerings to devise a creative, custom service solution to address your customers' exact needs. Your customers are sure to be impressed by your efforts. (Added: 1-Feb-2006 Hits: 177 ) Frontline Staff - critical to customer service success (CRM article, Melbourne, Victoria, Australia) - by Derek Stockley Has your organization identified and recognized how critical its frontline staff is to contributing to your customer service culture? Read how you can polish your perception. Also read some examples of poor customer management. (Added: 3-May-2006 Hits: 148 ) Keep Customers Happy - by Lisa Picarille One of the best ways for a company to increase customer satisfaction is to make sure there is a thorough understanding throughout the organization of what customers really want, then use that information to follow up with actions, solutions, and resolutions. It will be the difference between good business and bad. (Added: 27-May-2005 Hits: 539 ) Related Categories:
CRM Customer Relationship Management Pages Updated On:
28-Jan-2008
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18:26:07
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