Top : Customer Service - Real Estate: Huge amounts of money are on the line when people buy real estate and houses. Buyers and sellers need to trust real estate agents, and customer service is the key to generating trust and sales in real estate. Learn about customer service and real estate agents.
Articles:
Coldwell Banker Study Finds Customer Service Is Key To Repeat Business- by Blanche Evans
"Service is king, and it can make or break a company," said Jim Gillespie, president and chief executive officer for Coldwell Banker Real Estate Corporation. "Nothing beats knowledge, experience, problem-solving and responsiveness. Combining that with good manners usually wins a customer for life. It is one thing to talk about excellent customer service, but it is another to demand it and maintain it as a key element of an organization's culture."
In general, the Coldwell Banker study found that the quality of customer service in the residential real estate segment has remained about the same (69 percent) as in the past, while 16 percent believe service levels have increased and 15 percent said they have declined.
(Added:
20-Jan-2006
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Is The Real Estate Industry In A Value Crisis?- by Blanche Evans
Consumers are saying they want more and that makes service a serious business. "60 percent of global economy is service based," says Romito, "Consequently, the happy-go-lucky, improvisational approach that many Realtors have doesn't cut it any more. They need serious systems, processes and accountability."
(Added:
25-Aug-2005
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242
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Customer Service - the Real Estate Revolution- by Glenn Murray
Traditionally, real estate has been viewed as a sales industry. But perceptions are changing. Agents around the country are coming to believe that the key to real estate success is service – not sales.
Competition and technology now give customers almost unlimited choices, so agents are having to work harder and spend more to win listings.
They’re discovering that business success comes from repeat business and word-of-mouth.
(Added:
25-Aug-2005
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345
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Encourage Customer Complaints :: Customer Service- by na
The first reaction to customer complaint is a negative one. No matter how much you’ve tried, some of them will not be satisfied. But you should try and see customer complaints in a positive light. Complaining clients are clients who care about getting better service. They want to keep working with you. Therefore, instead of seeing complains as a blow to yourself or your business, try and see them as valuable feed-back.
This article will discuss why it’s important to encourage and listen to customers complains and how can you actively help them do it.
(Added:
20-Jan-2006
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270
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