Bacal & Associates - Meeting your customer service needs for almost two decades
Top : What Do Customers Want: It's kind of an important question, but it isn't one that has received a lot of discussion or actual action, oddly enough. We will explore research and discussion of what customers really want and expect.
Articles:
Why Worrying About What Customers Want Doesn't Work- by Molly Gordon
I think clients want to decide for themselves what they want, without needing to cater to our fragile self-esteem. So long as we do our jobs, which includes making what we offer visible and accessible, we can trust clients to do theirs, which includes deciding what they want and what it is worth to them.
Any number of conversations may arise as our jobs intersect: For our part, we may ask: How can I help? What are you looking for? How much do you want to spend? Customers may ask: How can you help me? What will it cost? How do I know it works?
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8-Jan-2010
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Satisfied Customers : What Do Customers Want?- by na
BIGresearch asked tens of thousands of shoppers how they like to shop, what they look for in customer service and what it takes for them to buy. And according to T. Scott Gross, who turned the results into a new book called “When Customers Talk,” some of the most deeply entrenched “wisdom” about what customers want may simply be wrong.
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8-Jan-2010
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Satisfied Customers : What Do Customers Want?- by n/a
"With today’s cutthroat competition from big business, trying to compete on price can be a quick road to ruin for a startup company. But here’s a little secret you should know: contrary to common perception, customers will not go almost anywhere just to save a buck." Find out more when you read this article.
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24-Feb-2010
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What Do Customers Want? (Restaurant Industry)- by na
Sigmund Freud is often quoted as saying, "What do women want?" He never figured it out, but you may do better in figuring out what customers want.
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8-Jan-2010
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What Customers Want: B2B Marketing & Social Media Integration |- by Jeff Lowe
This article discusses the importance of communicating with your customers based on their needs and wants. Learn how customers value organizations that take the time to listen to and learn about their customer and are more likely to consult peers on advice than contacting the company directly.
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24-Feb-2010
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Innovation 101: What Do Customers Want? (Media Presentation)- by na
While most companies say innovation is the key to growth, they often don't know quite what their clients want. Consultant Ulwick of Strategyn has a Six Sigma-like process to figure that out and, in turn, set companies on a surer product-development course
(Added:
8-Jan-2010
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