Creating Customers for Life

This eight minute video clip maintains that creating customers for life is about providing service and trust. There are four core actions that create trust between a customer and the service/product provider. Each core action is mentioned, but the focus is on acting with integrity. How do you define integrity?

One thought that remains is the suggestion that while we tend to judge ourselves by our intentions, others judge us by our actions. Don't miss this video.

For more on difficult customer check out The Defusing Hostile Customers Workbook.