High-Value Customer Relationships

Customer relationship management (CRM) software can be a home run, when the whole team is driven to be the league leader! In this session, ... all » the CEO and co-founder of Onyx, and the VP of Technology and Services for the Seattle Mariners, discuss how the Mariners are using CRM to achieve departmental collaboration, enhanced fan experience and league-leading attendance. - ResearchChannel is a nonprofit media and technology organization that connects a global audience with the research and academic institutions whose developments, insights and discoveries affect our lives and futures.

The program is about 45 minutes, and highly reccomended for any company wanting to learn about what CRM can offer, and it's presented by a customer or user of CRM rather than coming from a vendor.