Why is a systems approach so important to improving customer service?

Any break in the chain that creates customer experience can destroy customer satisfaction, so you have to look at the entire customer chain Why is a systems approach so important to improving customer service? The first thing to understand is that the perceptions of excellent…

Is Angry and Hostile Customer Behavior A Result of Their Personalities

Everyone acts badly on occasion, and the majority of your angry customers are probably just like you: normal people who get frustrated Is Angry and Hostile Customer Behavior A Result of Their Personalities? Think about some the difficult customers you have encountered.. What did they…

Gap Model Of Customer Satisfaction Oversimplified

GAP Model of Customer Satisfaction Too Simple To Be Useful The Gap Model Of Customer Satisfaction At least in theory, customer satisfaction levels are important for their assumed ties to customer retention, profit, and so on, although those relationships are rather complex. Also companies don’t…

Fix Your Processes, Not People. Improve Customer Service

Focus On Process, NOT Fixing Your Staff Yields Much Better Service Should Companies Try to Improve Their Service By Getting Better People, or Building Better Processes One of the mistakes companies make is thinking that “if only they could get better staff”, their service levels…

How Does Facebook Make Money, and Why Should I Care

Facebook’s model involves gathering information about you and your customers and “selling” the opportunity to advertise to them to other companies How Does Facebook Make Money, and Why Should I Care? Do you want to have the information about your customers in Facebook’s hands? Are…

Do customers have higher customer service expectations now as compared to twenty years ago?

Is there really any way of knowing whether customers have become more demanding? Do customers have higher customer service expectations now as compared to twenty years ago? There is little doubt that customers WANT more from the companies and company employees they deal with, than…