Evidence: Customers Won’t Pay For Better Service

Evidence That Customers DO NOT Pay LESS For Less Customer Service (Continued from Customers Are NOT Paying More For Service) Over the last decade, many industries and niches have successfully moved away from providing quality customer service, to a model that is based on price….

Winning Customers Via Radical Customer Service – Index Of Available Articles

Winning The Customer Service Wars Through Radical Customer Service Radical customer service is based on two simple ideas: That companies that want to excel with their customer service so that it actually improves the bottom line have to take the perspective that the path to…

You Know Less Than You Think About Your Customers

We Know Much Less About Customer Behavior Than You Think Why It’s So Hard To “Understand Customers” You’d think it would be easy to determine what customers want. Just ask them. Or, better yet, observe their behavior.. There really aren’t any other options. If businesses…